Companies are always looking for ways to cut costs and increase their bottom line. One of the ways that they do this is by investing in new technology. But when companies invest in the latest technology, they sometimes ignore the one thing that matters most – customers.
When upgrading how you manage your logistics, it’s important to ensure your customers notice an increase in value too. The improved customer satisfaction will reduce churn and help your business gain longevity. An effective system works well only if well accepted by your employees. Companies that don’t train their employees on how to use the new system can’t guarantee complete efficiency.
What do customers expect from logistics service providers?
“Ninety percent of customers say how a company acts during a crisis demonstrates its trustworthiness”
The latest pandemic changed the relationships between businesses and customers. Customers today demand digital-first convenience and expect companies to innovate like never before.
Quality and speed at the best prices
When exploring the best logistics service providers, importers and exporters often prioritize whether they can trust you with their goods. Other factors for customers to choose you are – if you can honor the commitment made and provide all of this at the best price. Your new system can make this possible by:
- faster generation and revision of quotes
- spotting bottlenecks for quicker action
- reducing your unwanted costs
This is true for both new customers and existing ones.
Reduced interactions
Your customers trust you to handle their goods without them being too concerned. Customers expect fewer exchanges for all payments and compliance document collection. Logistics management software like Logi-Sys provides a single window for document upload and simplifies payments.
They want to see the real picture
Delays happen. At times, they’re unavoidable. But keeping your customers in the dark till it is very late only affects the trust placed on you. Customers ought to know the status, and even more when their shipments meet a roadblock. In most cases, your customers will appreciate your clear and timely communication, even if there is a genuine lapse.
Keep track of dues
Your customers run businesses too. It may be possible they miss out on payments. But if you have an automated system like Logi-Sys, your customers will receive daily status reports and other reports on pre-scheduled days and times. Receive payments faster with an automated way of follow-up.
The impact of good customer service
Technology helps streamline your activities and sets up timely reminders for their completion. Not just happy customers, your logistics business gains a lot more with a wise logistics software upgrade.
Improved cash flow: Logistics businesses with the right technology have better cash flow control by employing various checks.
Better profit margins: Complete financial visibility allows you to stop revenue leakages and win bigger profits.
Customers become your promoters: Good word spreads. And exceptional customer service is always something your customers will mention to peers.
Originally Published in Portcalls Asia Magazine
https://www.portcalls.com/placing-your-customer-first-when-upgrading-logistics-technology/